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Perspectives on the AI era.

Editorial from Sam's team on AI strategy, adoption, and execution. Equip yourself with the knowledge to empower action.

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Editorial from the team.

Long-form perspectives on the patterns we're seeing across engagements, decisions worth defending, and where AI is delivering or stalling for Canadian organizations.

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What our team is reading and sharing on AI strategy, adoption, and execution. For more, subscribe to the Making Sense newsletter.

May 14, 2026 IC Work is the New Career Flex. Elena Verna May 4, 2026 Building a new enterprise AI services company with Blackstone, Hellman & Friedman, and Goldman Sachs. Anthropic Apr 10, 2026 The Real Reason AI Projects Fail, According to Prezi's CEO. Inc. Apr 8, 2026 The 2026 Global Intelligence Crisis. Citadel Securities Apr 7, 2026 Assessing Claude Mythos Preview's cybersecurity capabilities. Anthropic Apr 2, 2026 AI Prototyping with your real components. Tech For Product Mar 26, 2026 The 2026 State of AI Traffic & Cyberthreat Benchmark Report. HUMAN Security Mar 16, 2026 Bell AI Fabric expands national network with 300 MW data centre in Saskatchewan. Bell Canada Mar 12, 2026 What B.C. businesses need to know about AI in the workplace, and how to train for it. Business in Vancouver Mar 3, 2026 How Deep Industry Research Agents can change your organization. Harvard Business Review Feb 23, 2026 Anthropic Education Report: The AI Fluency Index. Anthropic Feb 19, 2026 Head of Claude Code: what happens after coding is solved. Lenny's Newsletter Oct 21, 2024 Wallaby in Aisle Four, Walmart's adaptive retail AI. Walmart Oct 21, 2024 From Reshoots to Rethinks, Adobe's Firefly video model in Premiere Pro. The Verge Oct 21, 2024 Insights, with a Side of Sass, Google's NotebookLM as a research assistant. Google Oct 14, 2024 What We Do In The Shadows, covert AI adoption inside organizations. Ethan Mollick Oct 14, 2024 Keeping Score, DeepMind's SCoRe teaches LLMs to self-correct. VentureBeat Oct 14, 2024 Introducing Canvas, ChatGPT's iterative refinement workspace. OpenAI Sep 30, 2024 From Atari to AI, 70% of teens use AI; only 37% of parents know. Common Sense Sep 30, 2024 Did You Just Message Me First?, ChatGPT bug raises agency questions. Futurism Sep 30, 2024 Release the Hounds!, Salesforce's autonomous AI agents (Agentforce). Axios Sep 02, 2024 Road Trip!, Volkswagen integrates ChatGPT into vehicles. The Verge Sep 02, 2024 It's Hot In The City, Google's heat resilience tool from satellite imagery. Google Sep 02, 2024 Claude For Enterprise, 500K context, GitHub integration, regulated security. Anthropic Aug 26, 2024 Certainly!, Anthropic publicly shared Claude's system prompts. Anthropic Aug 26, 2024 From Doom to Boom, GameNGen recreates game environments via neural models. DeepMind / Tel Aviv Aug 26, 2024 Seeing Is Not Believing, Pixel 9's Reimagine and image authenticity. The Verge Aug 19, 2024 Mapping Machine Minds, psychology methods applied to LLMs. arXiv Aug 19, 2024 Artificial Intelligence vs Difference, when AI amplifies disparities. Lainey Feingold Aug 19, 2024 Foundational UX, Bell Labs design principles meet modern AI interfaces. Jakob Nielsen Aug 12, 2024 Looking Back At AlphaGo, modern Go players use AI as learning catalyst. RO*CO Films / DeepMind Aug 12, 2024 From Attention to Intention, designing AI for focus, not engagement metrics. Normally Aug 12, 2024 Just A Friend, emotional attachments to AI companions. MIT Technology Review Aug 05, 2024 Silver Ain't Bad, DeepMind's AlphaProof earns IMO medal. Nature Aug 05, 2024 A Taste of What's To Come, Apple Intelligence prompts in MacOS beta. The Verge Aug 05, 2024 Hey Siri, Who Should I Vote For?, AI in voter education. Fast Company Jul 29, 2024 Start Small, Think Big, late AI adoption isn't disadvantageous. Axios Jul 29, 2024 AI vs IA, building organizational AI capabilities through training. HBR Jul 29, 2024 Artificial Intelligence Meets Natural Exhaustion, exec optimism vs employee burnout. Upwork Jul 22, 2024 Cost-Efficient Intelligence, GPT-4o mini at 60% reduced cost. OpenAI Jul 22, 2024 When AI Gets Involved In Hiring, demographic-blind vs diversity-focused screening. Phys.org Jul 22, 2024 Move Aside Robin!, Miro's role-specific AI sidekicks. Miro Jul 12, 2024 AIs Hiring Humans?, platform for AI agents to hire human workers. Payman Jul 12, 2024 Gradually, Then Suddenly, AI adoption progresses through accelerating thresholds. Ethan Mollick Jul 12, 2024 The Value of Human Creativity, Etsy's Creativity Standards on AI assistance. Entrepreneur Jul 05, 2024 Multimodality and the Future of Work, ChatGPT voice and vision in pair programming. AI Engineer Jul 05, 2024 Learning How To Learn, Mary Meeker on AI in higher education. Axios Jul 05, 2024 Machines Helping Humans Help Machines, CriticGPT in RLHF. OpenAI Jul 05, 2024 EVERYONE is in R&D, second-wave AI adoption unlocks latent expertise. Ethan Mollick Jun 28, 2024 Superintelligence is Within Reach?, Sutskever, Gross & Levy launch SSI. SSI Jun 28, 2024 "Apple Intelligence" Still To Come, Apple's on-device AI strategy. Benedict Evans Jun 28, 2024 Claude's Got Projects, organize chats and layer background documents. Anthropic Jun 28, 2024 Target Rolling Out GenAI In-Store, Store Companion frees staff time. Target Jun 07, 2024 Mapping the Mind of a Large Language Model, interpretability research. Anthropic Jun 07, 2024 A new future of work, the race to deploy AI and raise skills. McKinsey May 31, 2024 BCG Predicts AI to Drive 20% of 2024 Revenues, doubling to 40% by 2026. Analytics India Mag May 31, 2024 Canada must close its talent gap, nearly half of managers see lack of AI readiness. BetaKit May 31, 2024 How AI Affects Our Sense of Self, seven-year research on psychological impact. HBR May 24, 2024 16 Changes, how enterprises are building and buying GenAI. a16z May 24, 2024 The Few Shot Prompting Guide, including examples to specify output structure. PromptHub May 24, 2024 At Moderna, OpenAI's GPTs Are Changing Almost Everything. WSJ May 17, 2024 The AI Index Report, measuring trends in AI. Stanford May 17, 2024 TfL's AI Tube Station experiment is amazing and slightly terrifying. James O'Malley May 10, 2024 AI at Work Is Here. Now Comes the Hard Part. Microsoft / LinkedIn May 10, 2024 OWASP Top 10 for LLM Applications, security guidelines. OWASP May 10, 2024 FrugalGPT, reducing LLM cost while improving performance. Stanford May 03, 2024 Microsoft: Generative AI with DOD Data, strategy for compliant deployment. Microsoft May 03, 2024 No Code List, directory of no-code tools for non-technical builders. NoCodeList